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June 15, 2016
by Brad Irvin   |   0 COMMENTS
           
I was reading an interesting article recently that got me thinking about HOW people actually use public hotspots. Many people are familiar with how to use and connect to a public WiFi network and it is a resources that most find very useful. While it's easy to assume that the connection is safe, how often do we really consider where that signal is coming from and who is really providing it and why?
filed under Consumer Trends     tags WiFi, Public Hotspots
May 27, 2016
by Kirby Goble   |   0 COMMENTS
           
Many apartment communities currently offer WiFi to their residents while others are looking at how they can profit from adding WiFi as an amenity. There is of course the property wide wireless model where wireless connections are beamed into the individual apartment units for the residents to enjoy. The other option is a bit more cost efficient and it can make the community center into a real social center for the apartment community
filed under Marketing ROI     tags Apartment, Amenities
January 26, 2016
by Henry Kurkowski   |   0 COMMENTS
           
A growing number of Industries re adding WiFi to their business plan to generate bigger and better customer satisfaction. in 2016 you will see corporate leaders invest even more resources to the customer service centerpiece that everyone wants: more WiFi.
September 2, 2015
by Kirby Goble   |   0 COMMENTS
           
The word Tweeple is very simply defined as people who use Twitter. Twitter, Facebook and other social media platforms are a proven way to reach your customers quickly and create deeper relationships. But just like anything else there is a flip side to these online tools and complaints can be shared on your page for the entire world to see. So what do you do when the world sees negative things being said about your brand? You deal with it.
August 20, 2015
by Oliver Kent   |   0 COMMENTS
           
Traditional marketing such as TV spots, billboards and other non-interactive advertising are quickly becoming less effective. A good way to remember it is that these are Out, or outbound marketing. It is a one way communication of your sales pitch for your brand. Inbound marketing on the other hand gets the consumer to come to you, offers value instead of a pitch and is interactive. Which one do you think is gaining more traction with the masses?
filed under Marketing ROI     tags Marketing, ads